Launch Campaign

Signage

Campaign

2_kettles_yard_identity.jpg
1_kettles_yard_identity.jpg
3_kettles_yard_identity.png
4_kettles_yard_identity.jpg

Digital

ky-launch_invite_emailer.gif
6_kettles_yard_identity.jpg
ky-launch_season-geetings_emailer.gif

Text

Kettle’s Yard reopened to the public in 2018, following a major building project which created a new four-floor education wing, two remodeled galleries and a new entrance space and café, all designed by Jamie Fobert Architects. We designed the launch campaign for the reopening of Kettle’s Yard, building upon the visual identity we created for the House and Gallery in 2014. Continuing our adaptation of the bespoke cut of Super Grotesk type used for the identity, we created a new typeface for use throughout the campaign, paired with the brand yellow colour on posters, banners, programme guides, flyers and invitations.