Windermere Jetty is a new museum for the Lake District, housing an internationally significant collection of boats; its copper-clad buildings are some of the first to be built on the shores of Windermere in more than fifty years. The museum, which was designed by architects Carmody Groarke, opened to the public this spring; we’ve been working on the project since 2014, so it’s exciting to see it up and running.
Our identity, signage and wayfinding establishes a cohesive visual language for the lakeside site, including a bespoke steel signage system. We also developed a comprehensive palette of pictograms to communicate with an international audience of visitors. The design of the museum’s distinctive copper-clad buildings was informed by the vernacular architecture of the working countryside.