About

A Practice for Everyday Life is a design agency working with some of the world’s most successful companies, galleries, institutions and individuals. We create a diverse range of work including brand identities, art direction, signage & wayfinding, exhibition design, print, editorial & publishing and websites from concept to production.

We investigate, explore and experiment to draw together stories which can translate and transform the ordinary into the extraordinary. This approach has always led to thoughtful and inspired design solutions, and earned us a reputation for crafting intelligent, beautiful and innovative work.

We have established an exceptional reputation through work for Architects’ Journal, British Council, Phillips de Pury, Tate Modern & Britain, Victoria & Albert Museum and Wellcome Trust and are an increasingly sought after partner for collaborations with architects, curators, creative directors and photographers.


Contact

Address

A Practice for Everyday Life

Unit 16, 5 Durham Yard
Teesdale Street, London E2 6QF

T +44 20 7739 9975

Map

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Employment

If you are interested in doing an internship with us please email a PDF of your work and CV to js-replace


We are currently looking for a studio assistant intern – if you would like to apply, please send your CV to js-replace


Clients & Associates


Dirt

Exhibition Graphics

This fascinating exhibition of historical artefacts and contemporary film and literature explored the unusual subject of ‘dirt’, our relationship with it in the past, and how we plan to deal with it in the future. The graphic scheme took on the characteristics of dirt; the entire entrance wall was covered with flocking to emulate a splattering of muck, typographic elements throughout the show were formed out of flock Fibers which closely resembled a hoover bag’s contents, and painted aluminium panels were screenprinted with the exhibition texts providing a contrasting feel of cleanliness.

→ Link to Project
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Paul Ryan Rebound

Printed Material

Combining sketches, diary notes and wall drawings, Paul Ryan’s exhibition illuminated the changing perception of HIV in London over a period of 20 years: from 1986, when the first clear information about HIV emerged, to 2006, when successful treatment regimes had been established. We designed a small publication of reproductions of Ryan’s notes and sketches about the experience of caring for, grieving for and sometimes seeing the return to health of those close to him. The pages were sewn bound with red thread.

→ Link to Project
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Marion Coutts Twenty Six Things

Printed Material

Twenty Six Things is a film commissioned by Wellcome Collection, based on a simple memory game in which participants are shown a collection of objects, some of which might change position when they look away. The film is an investigation into the vast museum of artefacts gathered by Henry Wellcome. We illustrated the objects in a fold-out poster reflecting the artist’s interest in the generation of meaning in visual perception, through effects of repetition, interval and pattern.

→ Link to Project
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