Poster
We were invited to create a gorilla campaign poster that also formed part of a fund-raising auction for the Labour Party, leading up to the 2010 general election. The William Blake quote “What is now proved was once only imagined” speaks to us of the spirit, creativity and ambition required for a successful government. Blake was an artist particularly concerned with the problems of his day. His view that rationalism should be balanced by imagination also rings true for our approach to design. On the poster, the quote overprints a summarised list of the Labour Party’s achievements to date.