About

A Practice for Everyday Life is a design agency working with some of the world’s most successful companies, galleries, institutions and individuals. We create a diverse range of work including brand identities, art direction, signage & wayfinding, exhibition design, print, editorial & publishing and websites from concept to production.

We investigate, explore and experiment to draw together stories which can translate and transform the ordinary into the extraordinary. This approach has always led to thoughtful and inspired design solutions, and earned us a reputation for crafting intelligent, beautiful and innovative work.

We have established an exceptional reputation through work for Architects’ Journal, British Council, Phillips de Pury, Tate Modern & Britain, Victoria & Albert Museum and Wellcome Trust and are an increasingly sought after partner for collaborations with architects, curators, creative directors and photographers.


Contact

Address

A Practice for Everyday Life

Unit 16, 5 Durham Yard
Teesdale Street, London E2 6QF

T +44 20 7739 9975

Map

130520_apfel_website_map_460px.png

Employment

If you are interested in doing an internship with us please email a PDF of your work and CV to js-replace


We are currently looking for a studio assistant intern – if you would like to apply, please send your CV to js-replace


Clients & Associates


Michelle Cotton

Design Research Unit 1942–72

Publication

Founded in 1942, the Design Research Unit was the first consultancy in the country to bring together expertise in architecture, graphics and industrial design. It was a graphic designer’s dream to design this retrospective of their work to accompany the touring exhibition curated by Michelle Cotton. The page layouts hint at the ‘identification manuals’ that were created by DRU for companies like Watneys, and British Rail, and the book is set mostly in Monotype Grotesque, which was used in a lot of earlier studio work. The publication also records the exhibition’s various locations through a series of installation photographs.

1_cubitt_design_research_unit.jpg
2_cubitt_design_research_unit.jpg
3_cubitt_design_research_unit.jpg
4_cubitt_design_research_unit.jpg
5_cubitt_design_research_unit.jpg
6_cubitt_design_research_unit.jpg
7_cubitt_design_research_unit.jpg
8_cubitt_design_research_unit.jpg
9_cubitt_design_research_unit.jpg
10_cubitt_design_research_unit.jpg