About

A Practice for Everyday Life is a design agency working with some of the world’s most successful companies, galleries, institutions and individuals. We create a diverse range of work including brand identities, art direction, signage & wayfinding, exhibition design, print, editorial & publishing and websites from concept to production.

We investigate, explore and experiment to draw together stories which can translate and transform the ordinary into the extraordinary. This approach has always led to thoughtful and inspired design solutions, and earned us a reputation for crafting intelligent, beautiful and innovative work.

We have established an exceptional reputation through work for Architects’ Journal, British Council, Phillips de Pury, Tate Modern & Britain, Victoria & Albert Museum and Wellcome Trust and are an increasingly sought after partner for collaborations with architects, curators, creative directors and photographers.


Contact

Address

A Practice for Everyday Life

Unit 16, 5 Durham Yard
Teesdale Street, London E2 6QF

T +44 20 7739 9975

Map

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Employment

If you are interested in doing an internship with us please email a PDF of your work and CV to js-replace


Clients & Associates


ICA, London

Cerith Wyn Evans Take my Eyes and Through them See You

Exhibition Graphics, Printed Material and Publication

Cerith Wyn Evans conceived a set of entirely new works in direct response to the history, location and architectural particularities of the ICA in London. Through this he examined his own personal relationship with the institution that has played an important role in his development. Cerith first visited the ICA as a teenager in the early 1970s where he came to see Marcel Broodthaers’ final exhibition La Bataille de Waterloo (The Battle of Waterloo) in 1975. This historical referencing was a huge inspiration, with time spent rummaging through the ICA's archive until we found the original Marcel Broodthaer invitation. We echoed the same typography, size and printing process for Cerith’ invitation, and simply photocopied this again with a sandwiched essay and event listing inside for the exhibition guide.

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